Deprecations

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Contextuals

October 29, 2025

The /traffic/contextuals endpoint has been updated with the latest contextual objects. As such, specific contextual objects are no longer accepted. If the API returns an error after submitting a request or including a parameter that isn’t supported, please make sure to refer to the latest endpoints and parameters described on the Contextuals page.


Video Ad Placements

October 13, 2025

Traffic API: The API call for videoAdPlacements parameter for Video_Placement_Type target type has been deprecated in favor of videoAdPlcmts. Use the new parameter to specify where video ads appear with the content of web video inventory using video ad placement targeting.


Cost Per Tune-In Metric in the Reporting API

May 2, 2025

Metric 441: Cost Per Tune-In has been deprecated as we no longer support TV Tune-In.