This page lists the deprecation dates for individual features in the DSP API.
Audiences History Endpoint
April 20, 2026
The Audiences history endpoint is deprecated as of April 18, 2026.
Goals
March 2, 2026
The Cost Per Custom Completion (CPCC) Goal, Completion Rate Threshold, MAXCTR and Maximize Completion Rate goals and completionThreshold field are no longer supported as of March 1, 2026.
Contextuals
October 29, 2025
The /traffic/contextuals endpoint has been updated with the latest contextual objects. As such, specific contextual objects are no longer accepted. If the API returns an error after submitting a request or including a parameter that isn’t supported, please make sure to refer to the latest endpoints and parameters described on the Contextuals page.
Video Ad Placements
October 13, 2025
Traffic API: The API call for videoAdPlacements parameter for Video_Placement_Type target type has been deprecated in favor of videoAdPlcmts. Use the new parameter to specify where video ads appear with the content of web video inventory using video ad placement targeting.