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Bulk Upload Creative Data
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This section contains tables with supported data for bulk uploading or editing third-party display and video creatives.
Important
The Bulk Upload Creatives with Excel section in the Creatives article provides details on how to bulk upload creatives.
Bulk Upload Display Creative Data
The following table contains supported data for bulk uploading or editing third-party display creatives.
Column | Required/Optional | Notes |
---|---|---|
Creative Name | Required | For new creatives, leave this column blank; DSP generates a new creative name for you. |
Ad Type | Required | Banner, MRAID, or Rich Media |
Ad Code | Required | The third-party ad tag for the creative. |
Secure | Required | Yes or No. Yes for HTTPS creatives or No for HTTP creatives. |
Ad Size | Required | The image size, for example: 300x250 or 1000x30. |
User Interaction Type | Required for rich media ads; Optional for MRAID and Banner ads | A comma-separated list of user interaction types (On Load, On Click, or On Hover). |
Expand Direction | Required for rich media ads; Optional for MRAID and Banner ads | A comma-separated list of ad expansion directions (Left, Right, Up, Down, FullScreen, or Automatic). |
Status | Required | The creative status (Active or Inactive). |
Enable Ad Choices | Required | Enter Yes or No to show or hide the Ad Choices CLEAR Ad Notice near the ad. |
Creative Category | Required for alcohol ads | For alcohol ads, enter Alcohol Ad. |
Custom Id | Optional | If you want to add your own internal creative ID, a comma-separated list of custom creative Ids, such as Id1,Id2. |
Landing Page URL | Optional | The domain that corresponds to the final landing page for your ad. Optionally enter a valid URL. |
Validated Landing Page URL | Optional | Leave this cell blank. If you entered a valid landing page URL, DSP enters the validated URL for you. |
Tracking URL 1 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 1 | Required if you enter a Tracking URL 1 | Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 2 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 2 | Required if you enter a Tracking URL 2 | Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 3 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 3 | Required if you enter a Tracking URL 3 | Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 4 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 4 | Required if you enter a Tracking URL 4 | Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 5 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 5 | Required if you enter a Tracking URL 5 | Enter “Impression” or “Click” to specify the type of tracking URL. |
Creative Id | Optional | For new creatives, leave this column blank; DSP generates a new creative Id for you. |
Bulk Upload Video Creative Data
The following table contains supported data for bulk uploading or editing third-party video creatives.
Column | Required/Optional | Notes |
---|---|---|
Creative Name | Required | For new creatives, leave this column blank; DSP generates a new creative name for you. |
Creative URL | Required | The third-party creative URL. Requires a valid URL that is reachable. |
Status | Required | The creative status (Active or Inactive). |
Enable Ad Choices | Required | Enter Yes or No to show or hide the Ad Choices CLEAR Ad Notice near the ad. |
Creative Category | Required for alcohol ads | For alcohol ads, enter Alcohol Ad. |
Custom Id | Optional | If you want to add your own internal creative ID, a comma-separated list of custom creative Ids, such as Id1,Id2. |
Landing Page URL | Optional | The domain that corresponds to the final landing page for your ad. Optionally enter a valid URL. |
Validated Landing Page URL | Optional | Leave this cell blank. If you entered a valid landing page URL, DSP enters the validated URL for you. |
Tracking URL 1 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 1 | Required if you enter a Tracking URL 1 | Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 2 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 2 | Required if you enter a Tracking URL 2 | Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 3 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 3 | Required if you enter a Tracking URL 3 | Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 4 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 4 | Required if you enter a Tracking URL 4 | Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 5 | Optional | Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 5 | Required if you enter a Tracking URL 5 | Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Creative Id | Optional | For new creatives, leave this column blank; DSP generates a new creative Id for you. |