Integrate with Yahoo ConnectID: LiveRamp ATS
- 1 Minute to read
Integrate with Yahoo ConnectID: LiveRamp ATS
- 1 Minute to read
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Publishers need a privacy-centric solution to bridge the identity gap while continuing to generate revenue amidst the changes in signal loss and privacy regulations due to the ongoing evolution of the identity landscape. Built on the robust and proprietary Yahoo Identity Graph, Yahoo ConnectID is a future-proofed solution designed to enable ad tech platforms to consistently recognize and match users across the open web.
LiveRamp’s Authenticated Traffic Solution (ATS) is only one of the mechanisms for integrating with Yahoo ConnectID. Publishers using LiveRamp ATS can seamlessly adopt Yahoo ConnectID with minimal effort to better monetize their supply, unlocking additional demand in Yahoo DSP for the cookieless world.
To integrate with Yahoo ConnectID through LiveRamp ATS today, work with your Yahoo Account Manager or reach out to [email protected].
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